Welcome to the MacNN Forums.

If this is your first visit, be sure to check out the FAQ by clicking the link above. You may have to register before you can post: click the register link above to proceed. To start viewing messages, select the forum that you want to visit from the selection below.

You are here: MacNN Forums > News > Mac News > Apple's iTunes Radio pops up in Ecuador, suggests Latin America tests

Apple's iTunes Radio pops up in Ecuador, suggests Latin America tests
Thread Tools
MacNN Staff
Join Date: Jul 2012
Status: Offline
Reply With Quote
Apr 15, 2014, 02:08 AM
Users in Ecuador have provided evidence that iTunes Radio is now sporadically available in the South American country, suggesting that Apple is testing the service in preparation for international rollouts there and elsewhere. The news comes on the heels of previous reports in both the UK and Canada that saw testing of the service in those place, which may hint that Apple plans to announce a big expansion of the service in the near future. Officially, it is only available in the US and Australia currently.

Though only seven months old, iTunes Radio has outperformed expectations and garnered third place among streaming online radio services, very close behind the second most-popular service, ClearChannel's iHeartRadio. Pandora continues to be the top subscription or ad-supported streaming radio service in the US, but has failed in efforts to expand beyond the US and New Zealand, breaking years of promises to international audiences.

That iTunes Radio has a significantly higher share of online radio that the popular "jukebox on demand" service Spotify suggests that the service has found more of an audience than early reports would have indicated. Pandora is far out in front (31 percent share compared to nine and eight percent for iHeartRadio and iTunes, respectively), but has the smallest pool of music available (800,000 songs compared to the many millions the others offer) and has recently had a very difficult time turning a profit.

One advantage that iTunes Radio could have over its competitors is the ability to go international, an ace it has not yet really played, reports AppleInsider. While international negotiations are often complicated and difficult when it comes to performance rights and royalties on music, Apple has by far the most experience in implementing the commerce infrastructure needed to make such deals financially viable, and may be planning to announce a multi-country rollout as summer gets closer.

Apple's iTunes Radio offers a combination of services: some curated "stations," often featuring a celebrity DJ or showcasing new albums or the music of a particular artist or genre, and the ability of users to create their own "stations" by selecting songs they like and setting a preference somewhere between "hits" (just familiar songs) and "discovery" (introducing similar artists) and offering the ability to favorite or banish songs and skip ahead to a limited degree. The service is ad-supported, but those who are enrolled in the $25-per-year iTunes Match cloud locker service receive the channels ad-free.
( Last edited by NewsPoster; Apr 15, 2014 at 02:09 AM. )
Thread Tools
Forum Links
Forum Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts
BB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Trackbacks are On
Pingbacks are On
Refbacks are On
Privacy Policy
All times are GMT -4. The time now is 09:03 PM.
All contents of these forums © 1995-2014 MacNN. All rights reserved.
Branding + Design: www.gesamtbild.com
vBulletin v.3.8.8 © 2000-2014, Jelsoft Enterprises Ltd., Content Relevant URLs by vBSEO 3.3.2