Welcome to the MacNN Forums.

If this is your first visit, be sure to check out the FAQ by clicking the link above. You may have to register before you can post: click the register link above to proceed. To start viewing messages, select the forum that you want to visit from the selection below.

You are here: MacNN Forums > News > Mac News > Sources detail Ahrendts' restructuring of Apple retail, new stores

Sources detail Ahrendts' restructuring of Apple retail, new stores
Thread Tools
MacNN Staff
Join Date: Jul 2012
Status: Offline
Reply With Quote
Jun 16, 2014, 04:36 PM
 
Angela Ahrendts' plans for Apple Retail include restructuring how stores are currently grouped, sources say. At the moment stores are linked by their geography, such that all the locations in Texas, for instance, are considered within the same region. In some cases that grouping is smaller, one example being the shops in California's Bay Area.

The new plan is to organize stores based on sales volumes -- in particular on how much of each particular product outlets sell. Instead of instituting sales targets, which were unpopular under Ahrendts' predecessor, John Browett, the goal is allegedly to improve shopper satisfaction and streamline operations by giving similar stores similar leadership and promotions.

The sources separately say that of the 20 new Chinese stores Apple is due to open by the end of 2016, four of them should launch in the next several months. These are in Shenyang, Central Hangzhou, East Hangzhou, and East Chengdu. Apple is not ignoring the rest of the world though; within the same timeframe a shop should arrive in Mestre, Italy, and the company has started hiring workers for four more US locations. These include Marlborough, Massachusetts; Virginia Beach, Virgina; Trumbull, Connecticut; and lastly Manchester, New Hampshire.
     
Fresh-Faced Recruit
Join Date: Feb 2005
Location: Here.
Status: Offline
Reply With Quote
Jun 17, 2014, 08:24 AM
 
How about my town?
Fact is better than fiction.
     
   
Thread Tools
Forum Links
Forum Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts
BB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Trackbacks are On
Pingbacks are On
Refbacks are On
Top
Privacy Policy
All times are GMT -4. The time now is 09:35 AM.
All contents of these forums © 1995-2014 MacNN. All rights reserved.
Branding + Design: www.gesamtbild.com
vBulletin v.3.8.8 © 2000-2014, Jelsoft Enterprises Ltd., Content Relevant URLs by vBSEO 3.3.2