Welcome to the MacNN Forums.

If this is your first visit, be sure to check out the FAQ by clicking the link above. You may have to register before you can post: click the register link above to proceed. To start viewing messages, select the forum that you want to visit from the selection below.

You are here: MacNN Forums > News > Tech News > Nokia investing in Pelican Imaging smartphone camera array tech

Nokia investing in Pelican Imaging smartphone camera array tech
Thread Tools
MacNN Staff
Join Date: Jul 2012
Status: Offline
Reply With Quote
Apr 30, 2013, 08:03 AM
 
Nokia is said to be planning an investment in Pelican Imaging as it seeks to further enhance the capabilities of its smartphone cameras. Based in California, Pelican Imaging is startup developing a Lytro-style camera technology that uses an array of small 'plenoptic' cameras in a single module to take images with multiple focal points. As the video embedded below highlights, the technology allows a smartphone user to take a photo and refocus the image on different focal points after the shot is taken.

As Apple's recent iPhone ads emphasize, the quality of a smartphone camera is a significant factor when users choose their smartphone, especially as smartphones have increasingly come to replace compact cameras for people when on the go. According to Nokia Growth Partners Bo Ilsoe, the Pelican has the software that will help to bring the technology to market in the near term. "It's very complicated to do this algorithmically and Pelican is one of the companies that has mastered this technology," Ilsoe told Bloomberg.

While may have had its troubles trying to gain traction in the mobile space with its choice of Windows Phone as its operating system, its hardware and design has generally remained a point of strength. It pushed the boundaries of smartphone camera technology with the PureView 808 smartphone that featured a 41-megapixel camera. While it works on refining the Pelican Imaging technology for its own devices, it is rumored to be working on a true PureView Lumia device with similar imaging technology it used in the 808.




     
   
Thread Tools
Forum Links
Forum Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts
BB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Trackbacks are On
Pingbacks are On
Refbacks are On
Top
Privacy Policy
All times are GMT -4. The time now is 10:52 PM.
All contents of these forums © 1995-2015 MacNN. All rights reserved.
Branding + Design: www.gesamtbild.com
vBulletin v.3.8.8 © 2000-2015, Jelsoft Enterprises Ltd., Content Relevant URLs by vBSEO 3.3.2