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Starbucks expanding pilot wireless charging program to Silicon Valley
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MacNN Staff
Join Date: Jul 2012
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Jul 30, 2013, 12:16 AM
 
Duracell Powermat today announced the availability of wireless charging stations in select Starbucks stores in the Silicon Valley area. The expansion of the wireless charging evaluation follows a successful test of the technology in a handful of Boston-area Starbucks locations. The stations are compatible with any PMA (Power Matters Alliance) certified devices.

Users can take advantage of the service by simply laying their PMA-compatible device down on the stations' table. Several companies, including Duracell Powermat, offer PMA-certified smartphone cases and portable batteries, and AT&T recently announced that many of its smartphones will ship with PMA wireless charging technology next year. Blackberry, HTC, LG, Samsung, ZTE and other smartphone makers have also signed on to the PMA.
( Last edited by NewsPoster; Jul 30, 2013 at 02:00 AM. )
     
Mac Elite
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Jul 30, 2013, 02:19 AM
 
I am a Peet's junkie but Starbucks when I travel, which is a lot. I cannot imagine flopping a $600-replacement-cost phone down on the counter in a public space for a significant period of time just to achieve lame inductive charging. Especially since I drove to Starbucks and had full wired 12v charging available while I drove there, and also will when I leave.

That said I can see why Starbucks would do it because it sounds cool. But as a user: fail.
     
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Jul 30, 2013, 02:23 AM
 
Nice for homeless/carless folks however. [No humor intended]
     
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Jul 30, 2013, 02:24 AM
 
Nice for homeless/carless folks however. [Not intended as a humorous comment]
     
   
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