[ericwass]

Looks like the rumors are right on. I've got a 15gb model that I love and am not in the market, but still interested to see what they do with the new version, especially the form factor.

[i am yujin]

If there were, you would think that he would talk about it in his keynote (which he didn't by the way).

[schuey100]

Jobs looks at market share. Says that the high-end flash market (31%) is something Apple's wants to go after. (About 7% is disk-based MP3 players that we are eliminating with the current iPod.") Jobs then discusses the economics of high-end flash MP3 players, noting that it costs a lot and has hard-to-use navigation. Apple introduces iPod Mini with 4GB of storage for $249.


Last up for today: iPod. Last quarter Apple sold 730,000 iPods last quarter, surpassing the 2 million mark since it was introduced 2 years ago. Jobs shows exponential sales curve. Market share data show a 31% in units and 55% in revenue for last October/November, making the iPod the No. 1 MP3 player in the world. Jobs says he expects December data to be even higher. Apple updates the low-end iPod with a new 15GB drive (for the same price). Apple also debuts new headphones available today for $39. Jobs shows new iPod ad to audience.

[i am yujin]

hm ok, nvm

looks like he did talk about the iPod mini.

- Mac or PC. $249. Shipping next month in the US. April worldwide
- Just one more thing... about the iPod mini. It comes in colors. Gold, Silver, Blue, Pink and Green. A whole family of colors. Anodized aluminum.
- Supports both Firewire and USB2. Can charge from USB2 or Firewire. both cables are supplied. And we supply a new belt clip with it. Two accessories. A dock, and am armband.
- When you turn it on, you don't get some cheesy user interface, you get the same user interface as the iPod. We added buttons to the solid state scroll wheel.
- Even smaller then the iPod. It is the size of a business card.