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Apple Mini Stores in Airports ?
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Clinically Insane
Join Date: Jun 2001
Location: planning a comeback !
Status:
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Professional Poster
Join Date: Jan 2003
Location: Teaneck, NJ
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As long as they still have free wireless access, I'm all for it.
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Addicted to MacNN
Join Date: Dec 1999
Location: Tampa, Florida
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It will be hard to make enough net earnings, with the high cost of airport commercial space.
Sandwiches and donuts have a high markup in price. Will these iPods be marked up too? Will Apple subsidize these "Airport Stores"? Will Mac dealers interested in airports complain about the unfair competition?
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Clinically Insane
Join Date: Jun 2001
Location: planning a comeback !
Status:
Online
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Originally posted by The Godfather:
It will be hard to make enough net earnings, with the high cost of airport commercial space.
Sandwiches and donuts have a high markup in price. Will these iPods be marked up too? Will Apple subsidize these "Airport Stores"? Will Mac dealers interested in airports complain about the unfair competition?
I don't think there will be markups.
I think Apple will look at this partially as extended marketing. Instead of paying for billboard space, let's have a store.
-t
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Professional Poster
Join Date: Feb 2000
Location: Nashville, TN
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Maybe... but a focus on Powerbooks/Ibooks/iPods/Ap-express would be a good idea... less so on the G5
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Don't try to outweird me, I get stranger things than you free with my breakfast cereal.
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Mac Elite
Join Date: Jul 2002
Location: On this side of there
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Have a kiosk dedicated to letting ipod users use iTunes and add music to their ipods. That could be done with little overhead. Stick a few ipods and accessories on a cart and BAM! - you got marketing. Even if all it does is break even, the exposure and mindshare alone is worth all the effort.
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Do you want forgiveness or respect?
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Professional Poster
Join Date: May 1999
Location: New York City
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Originally posted by DeathToWindows:
Maybe... but a focus on Powerbooks/Ibooks/iPods/Ap-express would be a good idea... less so on the G5
yeah...and also ipods/itunes...maybe itunes for airlines so for christmas, u pick up a few ipods up at say, jfk, as i'm on the plane, i can access itunes for airlines, buy my songs, land in lax with preloaded ipods for presents...or just buying ipods on the go 
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The rich are cheap. That's how they got rich.
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