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My thoughts on DRM and protection (and a solution)
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Clinically Insane
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Sep 15, 2005, 02:00 PM
 
I don't have a blog, so shut up.

It's impossible to make a 100% secure system to keep people from copying. Unforunately, the RIAA and the MPAA completely fail to see that. They seem to think that there is a way to make music and movies uncopyable. They think their consumers are all 30-somethings in their parents basement hacking music and movies.

The recording and movie industries are too focused on the techy and not the average consumer. Apple has it right for the DRM. Sure, it's relatively easy to break the protection and copy music for the geeks, but it's just hard enough and annoying enough that your average consumer just isn't going to bother with it. At the same time, just knowing that you can copy it if you want to gives the consumer a sense of control over the produts they buy AND keeps them buying more.

iTunes is a shining example of people buying legitimate music over the internet. Billions of songs being sold. It's even more popular than Kazaa now. The opposite is what the RIAA had been arguing this entire time.

So now they've changed their tune and saying that it's not the file sharers but the devices we use to copy the music and videos. And despite VCRs, tape decks, CD-Rs, and now DVRs, they've managed to pull in billions upon billions of dollars every single year.

Instead of complaining about 20-year-old technology being circumvented by last-minute's technology, how about adapting that technology to next years medium? I guess that's a real difficult task, and perhaps that's why Apple has taken the job.

It's a psychological balance. If the DRM is annoying enough to keep average users from copying -- but not restricted enough that the consumers feal that their rights are being sh*tted on -- they'll like it and buy it.

iTunes does that. Perhaps iVids (or whatever Apple will make) will do the same. And maybe (and that's a BIG maybe) the consumers will be able to convince Hollywood of that.
"…I contend that we are both atheists. I just believe in one fewer god than
you do. When you understand why you dismiss all the other possible gods,
you will understand why I dismiss yours." - Stephen F. Roberts
     
Clinically Insane
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Sep 15, 2005, 02:25 PM
 
Blogs are free these days

-t
     
Addicted to MacNN
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Sep 15, 2005, 02:27 PM
 
My solution: Have record companies flood the mp3 download programs with correct mp3s but end the song with a 10-15 "announcement" from the artist themselves asking them to "pick up my new record". nothing snotty, bitchy, but attach that onto every song and then you make illegal mp3s proper advertisments for the artist.
     
baw
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Sep 15, 2005, 03:50 PM
 
Originally Posted by turtle777
Blogs are free these days

-t
     
Clinically Insane
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Sep 15, 2005, 03:57 PM
 
olePigeonBlog™
Chuck
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"Instead of either 'multi-talented' or 'multitalented' use 'bisexual'."
     
Clinically Insane
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Sep 15, 2005, 04:01 PM
 
Originally Posted by Chuckit
olePigeonBlog™
"You down with the OPB?"

Hey, that's catchy!
"…I contend that we are both atheists. I just believe in one fewer god than
you do. When you understand why you dismiss all the other possible gods,
you will understand why I dismiss yours." - Stephen F. Roberts
     
Professional Poster
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Sep 15, 2005, 04:30 PM
 
Originally Posted by olePigeon
"You down with OPB?"
"Yeah, you know me!"

"I'm virtually bursting with adequatulence!" - Bill McNeal, NewsRadio
     
Professional Poster
Join Date: Jul 2005
Location: Winnipeg, MB
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Sep 15, 2005, 09:06 PM
 
Originally Posted by Apple Pro Underwear
My solution: Have record companies flood the mp3 download programs with correct mp3s but end the song with a 10-15 "announcement" from the artist themselves asking them to "pick up my new record". nothing snotty, bitchy, but attach that onto every song and then you make illegal mp3s proper advertisments for the artist.
And then I change the out time in iTunes

Seriously though that's not a bad idea if they made the song unskiappable after that bit on the ending and make the ending un offfable... which they can't.

But anyway I say they should just start making good music and people'll buy it. And if they don't they probably wouldn't have anyway.
     
   
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