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The Starbucksization of chocolate ...
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Grizzled Veteran
Join Date: Feb 2005
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Dec 7, 2005, 08:06 AM
 
Kind of interesting, but not surprising.
http://www.washingtonpost.com/wp-dyn...600191_pf.html
     
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Dec 7, 2005, 08:45 AM
 
It was only a matter of time. Good to know some people still have a measure of perspective:

"Chocolate's trying to make a move from being a commodity . . . to something a little more like wine," said John Coleman, a buyer for grocer Balducci's. "That way, it's quality-driven."

But he cautioned not to overthink it. After all, chocolate is still first and foremost a comfort food.

"You don't want it to get too mystified by all the terms and everything," Coleman said. "You taste it. Do you like it? Good."
The Lord said 'Peter, I can see your house from here.'
     
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Dec 7, 2005, 10:09 AM
 
Well, as someone who grew up in Switzerland, where fine chocolate is omnipresent, I have always hoped that the U.S. would grow up and move past that sweetened wax that Hershey's passes off as chocolate.

I mean, after being in Switzerland, it makes Godiva seem like crap (it's waxy, too). Thank goodness you can get Lindt & SprĂĽngli here, and that Trader Joe's carries Scharffen Berger. (Though till this article, I didn't know that the latter has been bought out by Hershey's. )

tooki
     
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Dec 7, 2005, 10:10 AM
 
Staff members are called "chocolate consultants."
I'm already a chocolate consultant!

You reap what you sow.
     
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Dec 7, 2005, 02:14 PM
 
I like the texture of American chocolate. This must be one of those things You Europeans(tm) will just never get, like cowboy hats and Freedom.
     
Baninated
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Dec 7, 2005, 02:22 PM
 
We have a swiis chocolate making place near were I live

http://www.holls.com/

Expensive, but worth it.
     
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Dec 7, 2005, 02:23 PM
 
Wouldn't 'starbucksification' be a better word than 'starbucksization'?
     
Baninated
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Dec 7, 2005, 02:27 PM
 
Originally Posted by nonhuman
Wouldn't 'starbucksification' be a better word than 'starbucksization'?
Not sure...


But lets argue about it for the next 5 pages.
     
Posting Junkie
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Dec 7, 2005, 02:28 PM
 
Originally Posted by Kevin
Not sure...


But lets argue about it for the next 5 pages.
Idiot, that's a horrible idea. What a moron.

     
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Dec 7, 2005, 02:34 PM
 
Originally Posted by nonhuman
Idiot, that's a horrible idea. What a moron.

     
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Dec 7, 2005, 02:35 PM
 
Hampsternated™
     
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Dec 7, 2005, 03:00 PM
 
     
   
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