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Marketing Tips: Tech Start Up?
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Professional Poster
Join Date: Mar 2005
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Sep 27, 2011, 01:22 AM
 
So for someone who is building out some Web stuff and software, any marketing tips?

I've got penciled in Google AdWords, some site sponsorship, press releases, and direct paper mail and Email campaigns.

This would cover preliminary go-to-market stuff.

Old school investors seem to think you have to spend a zillion on marketing, yet in this day and age of social media and the Web the Internet can do a lot of the work for you.

Any suggestions or tips? Budgets?
"Life is the crummiest book I ever read. There isn't a hook, just a lot of cheap shots, pictures to shock, and characters an amateur would never dream up." (Bad Religion)
     
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Join Date: Jan 2003
Location: Great White North
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Sep 27, 2011, 01:30 AM
 
Having inside knowledge of your system, you have 2 levels or marketing to consider. Your customers and your end users.

For the customers you can target directly, for your end users admail, Radio would be good starts. PS I should be in touch with you in a couple days.
Brian says (9:16 AM): I was looking at houses in Ottawa... I actually have a temptation in me to move
Jeff ******* says (9:19 AM): Eww, Ottawa is gross. It's infested with politicians, and presently, 1 Harper as well.
     
   
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