Warner Bros. intros day-after TV app for iOS devices

Warner Bros. has introduced an iOS app (free, <a href="http://macnn.com/rd/273262==https://itunes.apple.com/us/app/day-after-us/id566772054?mt=8&ign-mpt=uo=4" rel='nofollow'>App Store</a>) that enables users to view television shows the day after they initially air. Day After US currently offers episodes of <em>The Big Bang Theory</em>, <em>Gossip Girl</em> and <em>The Vampire Diaries</em> to stream via Wi-Fi or download directly to an iPhone, iPad or iPod touch, though each episode must be purchased individually or as part of a season pass.<br><br>The content is available in multiple languages, including subtitles or audio dubs, and users can access Twitter and Facebook updates. If users post a status update notifying friends of the app download, they can view a single episode for free. The first episode of the current season is also available for free, while earlier seasons can be purchased.

Individual episodes cost $3 in SD resolution or $4 in HD quality. Season passes range from $25 to $44 depending on the particular series and resolution.

Am I missing something? Why would I use this app when I could download the same episodes from iTunes for the same money?

Agreed! Everyone wants to re-invent the wheel but the leaders are already established: iTunes, Amazon & Netflix.

Wow, $4 for an HD TV episode seems high. The going rate is $5 for an HD full length movie...

What planet are these execs on? they're offering episodes $1 above what they cost on iTunes. And they expect that to be a sustainable model?
I'm wondering if they wanted those prices as a condition to agree with an Apple TV app and Apple said heck no but we'll let you try it on iOS so you can see what a bad idea it is?

"Day After US currently offers episodes of The Big Band Theory, Gossip Girl and The Vampire Diaries to stream via Wi-Fi or download directly to an iPhone, iPad or iPod touch,"

Big BAND Theory?
Docudrama about the Dorsey brothers maybe?

Lol!

It's a show about a bunch of musicians who are SWINGERS living in an apartment and trying to hook up with their hot neighbours ...