- Mac News
Aug 2, 2013 11:42 AM
Free downloads appear in Apple Store iPhone app
The official Apple Store <a href="https://itunes.apple.com/us/app/apple-store/id375380948?mt=8">app</a> has started offering free downloadable iTunes content in the US. The first piece, Color Zen, is a puzzle game for the iPhone and iPad that normally costs 99 cents. To find the download, a person has to select the Stores tab.<br /><br />The app generates a unique iTunes code for each download, which is then automatically fed into the iOS version of the iTunes Store. It's <a href="http://macnn.com/rd/291036==http://9to5mac.com/2013/07/20/as-part-of-iphone-sales-push-apple-store-app-to-be-redesigned-gain-free-itunes-content/" rel='nofollow'>expected</a> that Apple will offer more free downloads on a weekly basis, including music, videos, books, and/or other apps. The company is also allegedly pushing workers to install the app on iOS devices during Personal Setup sessions, in part to spur iPhone sales through the app's built-in upgrade eligibility notifications.
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