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Pointers: Create a WordPress website
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NewsPoster
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Dec 31, 2015, 08:45 AM
 
You've been putting this off for long enough. Let's make a website, let's make it right now -- and let's use all that is great about WordPress, while avoiding all its nudges into spending money. We have nothing against spending money, we'd rather you spent it getting the best value for yourself. Perhaps we're wrong and unfair, but feel as if WordPress is always crossing its fingers and hoping you won't notice how it cajoles you into options you don't need.

Let's be clear right away that there are alternatives to WordPress, and that they have benefits. You could create a site from scratch, you could hire someone to do it, you could use a service like Blogger, or any number of online website creation tools. Conceivably, you could even use Apple's old iWeb, if you can find it, and if it will still run on your Mac. We can see reasons to recommend any of these options, apart from iWeb, yet still we're going down the WordPress route.



We're doing it for three reasons: the first is that actually what we want you to do is to create a throwaway website, something you'll set up now and forget tomorrow -- having learned how to do it, what to watch out for, and having got an idea of what you really want. WordPress is a good training ground, because it is like a Lego website builder where you plug the bricks together to see what you can build.

Then there is also the fact that if WordPress isn't exactly as easy to use as advertised, it is still pretty easy, and the problem areas tend to be similar. For instance, you'll typically get tripped up over the number of options there are to do something, rather than why you would want to do it. That does change, and WordPress does get more complicated, but for today, it's true. Lastly, we mean it about a throwaway website, but WordPress is good enough that are likely -- no, make that very likely -- to end up with a site that you will keep and use.

This Pointers was tested on OS X El Capitan running on a late 2012 iMac, but if your computer can't do it, your computer is rubbish. This really needs nothing more than an Internet connection, a good browser and maybe a strong mug of tea.

Which WordPress is which?

There are three flavors of WordPress -- told you that you get tripped up over the number of options -- but for us, for today, for now, go to wordpress.com. It's a service that will get you a website up and live on the Internet quickly.

There are reasons to go to the other flavors, but wordpress.com lets you concentrate on the things you need for this idea of a throwaway site, a training exercise bootcamp -- one that you'll learn in before going on to make your proper, official, businesslike one later. So you can skip now to "Website or Blog?" below, but -- so you know -- the other flavors of WordPress involve doing more work yourself. With wordpress.org, you get all the tools, and have to find a host to physically hold your site. With self-hosted WordPress, you already have an Internet provider with space for your new site, and together you use WordPress's software.

We'd like to say that we think the WordPress company is generous in how it allows, supports, and even encourages that last option. WordPress's software is very good and comprehensive, but the company only makes money if you use it via its own service -- and not always then. We're about to use WordPress's own service, but won't be paying a penny.

Website or blog?

The short answer is yes. Or perhaps it's "and." These days your website is your blog, and your blog is your website. Have them both, and have them both in the same place. We could get into reasons why, and maybe that's something we could all discuss on the MacNN Forums, but for now you need to know that WordPress will offer to create a website or a blog and the answer is "website."



One thing: this is the front screen of WordPress.com as it was at time of writing, but we've seen it change around periodically. Sometimes it'll be the same, but with a single Create Blog button, sometimes it's got two buttons side by side. Whichever you see, the option you want is to Create a Website, and if there isn't a bright blue button for it dead center, there will always be a smaller button further down below. This is something to know about WordPress: there's always another button somewhere else, and sometimes that's the one you need.

Steps

Click on Create Website, and you go to the first of either four or five steps. It should be five, and it should begin with a rather good and simple question about what you want your site to look like.



Choose the middle one for us, "A welcome page for my site," as that'll give us more options to tell you about in the rest of the steps. We don't understand why WordPress sometimes seems to skip this first step -- it could well be our mistake somehow, but what happens is that we see either "Step 1 of 5" or "Step 1 of 4," so we're not sure where we could be getting it wrong.

Still, however many steps there are, WordPress does describe each of theme thoroughly and well -- most of the time. The next screen isn't necessarily their best effort, though, as it says: "Choose a theme. You can always switch to a different theme later." Again, sometimes it's subtly different, and says instead: "No need to overthink it" first.

The unstated issue is that a theme is how your website looks; from the number of images on a page, to the size of text, to the number of columns, to the colors of the fonts. Everything your reader can see when they come to your website, bar the words you write, is part of a theme.

WordPress is right to say that about how you can change later, because this is a actually a rather remarkable feature. Say there's a theme called "Yuck," and in it you wrote 10,000 website articles and blog posts with bright red headlines and a lurid green background before coming to your senses. Go to WordPress's Themes section, choose something like "Oh, That's Better," and now your site is a tasteful, minimalist work of art. Here's the thing, though: your website looks like that. All of it. Not just articles you write from now on, but every piece of work you ever did. Themes transform absolutely everything, and they do it apparently instantly.



So themes are supremely important, since they control the look of absolutely everything on your site, but you can change them later, and moreover, we're just making a throwaway site. So either pick the first theme that looks good to you, or randomly click that mouse. You could skip this stage, but all that's doing is abdicating the decision: when we just tried skipping it now, WordPress set us up with something called the Ryu Theme. We'd rather you started with something you'd at least seen a glimpse of.

Master of your own domain

You may well know this, but let us tell you again so that we can take it apart into bits that WordPress asks you about. Right now, you're reading MacNN.com, and the first part of that address is the domain name of MacNN. The .com notionally says what type of website it is, in theory meaning a business, but these days anything goes, and the MacNN part is the domain belonging to MacNN.

The domain is up to you: so long as you can find a name that isn't already in use, you can choose anything you like. Only it costs money to get these domains; you rent them via Internet service providers, and here's WordPress saying you can have one for free. It's true, except that it isn't: if MacNN was just starting out, and wanted a free domain name, it would have to accept macnn.wordpress.com. WordPress will drop that ".wordpress" bit if you pay an annual fee of $18.



You can also have already obtained a domain from somewhere else, in which case you can use it on your new WordPress website if you pay $13 per year. These figures (and the UK ones you see in the images) are all for the .com type of address; you can now get .me, .tv or others, you just end up paying more.

This is one thing that gives us pause. If this were to be your or our proper, official website, then we just couldn't let it have "wordpress" in the middle of the name. So you'd think we would pay that $18/year, and we might if there weren't that other self-hosted option. With that, you take the WordPress software to somewhere else, such as the place you got the domain name from, and thereby don't need to pay the WordPress company anything extra.

As this is a throwaway website, though, accept the .wordpress.com for now. Most likely, you'll try out this website building lark, and then go through it again, knowing what you want and what you liked, so you'll never need this throwaway one again. At worst, you'll have created somebrillianttitle.wordpress.com, and later when you want to do somebrillianttitle.com, then you can still do it. You're not locking yourself out of somebrillianttitle. Plus, if you accept the .wordpress.com bit, then your new domain is free.

Free is good, at least when you're experimenting like this. One thing: type a name you want in the top box, but don't press space or return. Just wait. WordPress will search, and tell you whether anyone on the service already has that name. If they do, find another one.

Notice, too, that you have already told WordPress that you want the free version, but it's going to try again: it will once more offer you various paid versions. Just click select on the line that says Free.

Enough already

Okay, notice how you already told WordPress that you wanted the free version yet it tried again -- and now it's trying to wear you down. For the third time, and in a subtly different way, it's giving you the chance to spend money. It's tried you on a vertical list of options, now it's trying a horizontal one, but as ever there is a free one if you just look for it.



If you feel WordPress must really want your money for a reason, be assured that no opportunity will be missed to offer you the chance again later. In the meantime, select that free plan, and you'll be taken to what is officially the last step. It's a very familiar-looking signup page that asks for a username, password, and email address. You'll need to verify that email address by responding to a message you get sent, but otherwise the reason this looks so familiar is that you've done it a hundred times before.

You're done

That was the last step, except WordPress now offers you several more steps. It tells you straight, though, that you can skip them all and for now, we would. The steps it offers is in a grid of them topped with Customizing your Site -- which is useful, but can wait. Under that, you get one for selecting a theme, though you've already done this, so you are unlikely to nip in here again just yet. Then there's the completely unexpected option to pay money, though this time cash is not actually mentioned. Instead it says "Add features with a plan." For "a plan" read "giving us money."

Again and always, there is nothing wrong with paying, and our only reason for avoiding it now -- apart from how WordPress asks in so many ways that we can't resist resisting -- is that you did this Pointers specifically to see how this works. Now you know almost everything, you can start making decisions about what's important to you.

We do say you can start to do this, and we also do say you know almost everything. You get to know the rest, and you get to really be in a position to judge whether it's worth $18 to get rid of the "wordpress" part of the name by trying out your new site. Ignore all these potential new steps, and instead look up and to the top right, where there is the icon of a stubby pencil. Click on that, and start writing your website's first page.

One last thought: a person's average speaking speed is three words per second, so if we phoned you up and read this Pointers to you, it'd take about 12 minutes. We have been through this a few times with a few websites, but typically it now takes us under two minutes to actually create a site. From typing the address wordpress.com in Safari, to having a site live on the Internet and with something short like "Hello world" written in it, is about two minutes.

We're not saying that in order to race you; more to say that while we have gone on a bit, you can do this remarkably easily and quickly. So go on, create a new website for the new year.

-- William Gallagher (@WGallagher)
( Last edited by NewsPoster; Jan 18, 2016 at 02:30 AM. )
     
Steve Wilkinson
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Jan 1, 2016, 01:19 PM
 
Actually, you DO want to make a WordPress site... not create one from scratch or use iWeb (Ekkkk!) or other web-builder tools. That's because most of the code these other methods will generate, umm, SUCKS and it's going to actually be harder to take care of in the long-run (and never be as good).

Also, I think there are only two options (WordPress.com or WordPress.org), but I agree about starting out on WordPress.com if your intention is mostly blogging, and you want to keep it really simple and low-cost.

re: blog or website - this is basically just a setting about whether you want your 'home' or 'front' page to display only as a list of posts (blog) or with more flexibility, like 'other stuff' or 'other stuff and list of posts in various ways' (website).

re: domain name - If your site isn't a throw-away site (or you care about that domain long-term), it's best to go somewhere like Namecheap.com (ie: a good and dedicated domain name provider) and establish your domain name there. I often recommend people do it independent of where they host their site, and with a provider that has a good distributed DNS server system (DNS servers tell the browser where to go when that name is used). Otherwise, what might happen is that when your hosting goes down... so does your domain name, along with your associate email and anything else that relies on that name. (And, even if you're hiring your site done, ALWAYS do the domain yourself and keep control of it!)

If you start with a sitename.wordpress.com domain, remember you'll be setting yourself up for some work (and pain) if you decide to get your own sometime later. (BTW, if 'somebrillianttitle' is any good, someone will likely register it and you'll not get it later on, or have to pay a hefty fee to a squatter.)

And, I like this 'just do it' and experiment aspect... but, keep in mind the experiment part. If you're going to get serious about it, you might want to start over and make a few decisions before you get too deep down the rabbit hole. While all of what you do can be converted, moved, reconfigured, etc.... some of the decisions will mean extra work if you decide to make it your long-term home.
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cgWerks | TilledSoil.org
     
bobolicious
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Jan 1, 2016, 02:51 PM
 
...iWeb seems to generally work so far in 10.11.2, save the 'publish site changes' feature, which always seems to show a need to update all pages upon launching the app...
     
charliemacos
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Jan 1, 2016, 03:28 PM
 
Be careful with WordPress sites, they get hacked all the time, taking down your entire site, spamming your visitors and deleting your entire site.

If you liked iWeb, consider other WYSIWYG options.
( Last edited by Mike Wuerthele; Jan 1, 2016 at 04:19 PM. )
     
Steve Wilkinson
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Jan 1, 2016, 08:32 PM
 
@ bobolicious -
If you know anything about the code, look at the code iWeb generates. It's pretty nasty. I'd strongly recommend against using it. (I've had to save a couple sites from it over the years.) Plus, a website alone, these days, is nearly pointless unless you can put it to good use. I guess having a poster up is better than nothing, but WordPress (or other CMSs) really open up the usefulness.

@ charliemacos -
Yes, you do have to be a bit careful. But, it's not all that hard anymore to keep from getting hacked. The biggest entry point these days are plugins, so it's good to know the plugin source and keep them up to date. And, if you have a good hosting environment, it's pretty worry-free.

The problem with building a website with many of the WYSIWYG tools that just generate site-code, is that it's hard to keep the site updated and dynamic. The advantage of WordPress is that you build it, and then you can much more easily get to work using it. It's kind of like the difference between having a business card vs a laptop. A business card is useful, to a point. But, a laptop allows almost infinite possibility as a tool.
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Stephen Magladry
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Jan 2, 2016, 02:18 AM
 
@charliemacos, There is a rather simple way to keep your site from getting hacked. Just like any software where there are security concerns, keep the software up to date. There are two potential parts of Wordpress that needs updates; the Wordpress Engine and php.

If you use wordpress.com, updates will happen automatically. If you are hosting your own site somewhere, then it is best to stay up on updates. If there is an update on the Wordpress Engine, user(s) will notified every login. A php update is far more rare, but pretty well noted in the technology circles. Do search for and follow best practices when performing any update.

So, just like any security dependent software, it is best to keep the Wordpress up to date. Doing that will quickly eliminate hacking concerns.
     
Stephen Magladry
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Jan 2, 2016, 02:35 AM
 
@Steve Wilkinson,

You mentioned that a user would be setting themselves for work and pain if they were to move a wordpress.com. That's not completely true. It would depend and where they are taking the data. If the site is going to a self hosted Wordpress site, it is relatively easy to move the information from the wordpress.com site to the self hosted site. I agree with your statement if there is an attempt to take the site outside Wordpress domain.
     
DiabloConQueso
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Jan 2, 2016, 02:52 PM
 
"If you start with a sitename.wordpress.com domain, remember you'll be setting yourself up for some work (and pain) if you decide to get your own sometime later."

It's as simple as creating a CNAME record, which takes as parameters your custom domain name you registered and the xxx.wordpress.com domain you registered through WordPress, with whatever registrar you registered the custom domain name with.

The most difficult and painful part of this procedure, now or decades into the future, is knowing what a CNAME record is and what it does.
     
Steve Wilkinson
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Jan 2, 2016, 04:43 PM
 
@ Stephen -
Yes, it's not all that difficult, but might be quite a challenge for someone who doesn't know how to directly search & replace in the database, or use one of the utility plugins to do so. (And, even for pros who know how to use the tools, there is often some stuff that has to be manually found and changed.)

@ DiabloConQueso -
I'm not sure I'm following you, as I've never actually used WordPress.com... I've always been self-hosted (i.e.: self and/or .org on professional hosting).

But, a CNAME on your new domain isn't going to redirect anything from the xxx.wordpress.com servers. But, I'm sure they have some way to do that redirection. And you *do* want everything to redirect to your core domain (either the root or the www.) for SEO purposes.

Bottom line though, unless you *really* have a good reason to use something else, it's currently IMO, a bad move not to use WordPress for a website. Aside from hobby, if you're really convinced you need to do it yourself in trade for some potential future pain, I'd probably recommend SquareSpace.
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Steve Wilkinson
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cgWerks | TilledSoil.org
     
David Esrati
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Jan 4, 2016, 08:57 PM
 
We've been teaching our clients how to get the most out of Wordpress for 10 years via our www.websitetogy.com seminar.
There is a lot more to it than just putting up posts- understanding how google works, what the difference is between posts, pages, categories and tags are- and how they work to improve your organic SEO.
You should never be a digital sharecropper- using someone elses site for a business site-
So head over to the self-hosted wordpress.org for the code- and go from there.
Wordpress is running 25% of the web for good reason-
but- it's not as easy as this tutorial makes it- you need to know the why you do it- before you actually do things.
David Esrati
The Next Wave
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