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iPod Shuffle a marketing gem!
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Grizzled Veteran
Join Date: Oct 1999
Location: South Pole
Status:
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Aside from the fact that the 1Gig version provides excellent bang-per-buck purely as a flash drive, it will probably become an excellent marketing/merchandising tool.
Finally Apple have a low cost, highly desirable device that can be economically used in promotions etc. How soon before we see an iBook with free Shuffle promo? A far more appealing purchasing incentive than a stinky HP Printer with overpriced ink refills. In future, we will know when a product revision is due, not by a reduction in price but by the addition of a free Shuffle.
This device is a piece of marketing genius. I don't think I'll buy one, I'll just wait until it's coming free with something else!
I give it six months before the colour variations come out too.
Anyone fancy a quick Shuffle?
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Professional Poster
Join Date: Feb 2002
Location: Why do you care?
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My wife's cousin needed to get a flash drive for school. I told her that Apple just came out with a 512 MB or 1 GB iPod that CAN BE USED AS A FLASH DRIVE for $99 and $149, respectively. She said, "You mean I can get a flash drive AND iPod for $99?" I said yes and she said she was going to order one. Apple hit a home run with this thing. People in the market for a USB flash drive can now get a music player AT THE SAME TIME for almost the same price as a dedicated USB Flash drive.
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Moderator Emeritus
Join Date: Feb 2000
Location: Night's Plutonian shore...
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Originally posted by Feathers:
Anyone fancy a quick Shuffle?
Not with you, ya pervert.
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Nemo me impune lacesset
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Grizzled Veteran
Join Date: Oct 1999
Location: South Pole
Status:
Offline
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Your words say no, but your eyes say yes! Give it up Think and move to the darkside!
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Addicted to MacNN
Join Date: Oct 1999
Location: The Tollbooth Capital of the US
Status:
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Not only is this a marketing gem for Apple but for other companies as well. Say if you want to give one to a good customer or as a promotion or other such things. They are inexpensive enough to do things like that with.
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"Evil is Powerless If the Good are Unafraid." -Ronald Reagan
Apple and Intel, the dawning of a NEW era.
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Posting Junkie
Join Date: Feb 2000
Location: Washington, DC
Status:
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I wonder how many people will be going in looking to purchase a $99 iPod shuffle and walking out with a iPod mini or a full blown iPod?
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Junior Member
Join Date: Nov 2001
Location: San Francisco
Status:
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Yes, I'm going to buy two! A 1GB plus a Photo iPod, 'cause I need that Playboy mag subscription! ;^)
But if I break down and get a Mini instead, would it do the same type of synching as the Shuffle does, randomly selecting music from a much larger iTunes library and filling the full 4GB of the Mini?
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Grizzled Veteran
Join Date: Oct 1999
Location: South Pole
Status:
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Mac Elite
Join Date: May 2002
Location: SoCal
Status:
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Originally posted by MacTheKnife:
Yes, I'm going to buy two! A 1GB plus a Photo iPod, 'cause I need that Playboy mag subscription! ;^)
But if I break down and get a Mini instead, would it do the same type of synching as the Shuffle does, randomly selecting music from a much larger iTunes library and filling the full 4GB of the Mini?
How is it any different from having a smart playlist?
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I, ASIMO.
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