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NewsPoster May 3, 2014 12:24 PM
Comcast hammering out deal for EA games on X1 cable set top box
Cable giant <a href="" rel='nofollow'>Comcast</a> is reportedly close to signing a deal that would stream game industry publisher <a href="" rel='nofollow'>Electronic Arts'</a> titles to the company's <a href=" ents/" rel='nofollow'>X1 cable box</a>. Under the agreement, games like soccer title <em>FIFA</em>, football simulator <em>Madden</em>, strategy game <em>Plants vs. Zombies</em> and classic titles like <em>Monopoly</em> will be playable on Comcast's new cable set-top box.<br />
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According to <em>Reuters</em>, testing of the program has been underway for two years. Controllers will be customers' smart phones and tablets, using a companion app. The aim of the offering is to make game purchasing as easy for the consumer as a pay-per-view movie acquisition, and build a new distribution venue for EA's games that it may not be otherwise tapping yet.<br />
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Terms of the deal such as revenue sharing, and pricing for the consumer has not yet been announced. Titles available for purchase will be announced at launch.
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