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Do You Click on the Hit or the Ad When You Do a Google Search?
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Clinically Insane
Join Date: Jun 2001
Location: Chicago, Bang! Bang!
Status:
Offline
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Just what it says. If you get a hit and a "sponsored link" for what you're searching for, which do you click on, and why?
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Professional Poster
Join Date: Jan 2003
Location: Teaneck, NJ
Status:
Offline
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I avoid clicking on the ads. If the site I'm looking for is in the search results I don't want to make the site pay just because I clicked the sponsored link.
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AT&T iPhone 5S and 6; 13" MBP; MDD G4.
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Administrator  Join Date: Apr 2001
Location: San Antonio TX USA
Status:
Offline
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I too avoid the ads. Let the advertisers give Google cash, I'll take the search results instead. Of course we should all be aware that Google's algorithms for ranking hits can be influenced, but at least I'm not buying into obvious advertising.
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Glenn -----OTR/L, MOT, Tx
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Moderator  Join Date: Jan 2001
Location: Atlanta, GA
Status:
Offline
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Originally Posted by ghporter 
I too avoid the ads. Let the advertisers give Google cash, I'll take the search results instead.
They don't pay until you click, so it's really not impacting them.
It really depends on what I'm looking for, and how well-written their copy is. If it really appears to offer the product I want, I'm glad to click. If I'm searching for information, I don't even see the ads; the brain automatically filters them out.
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Addicted to MacNN
Join Date: Aug 2004
Location: FFM
Status:
Offline
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My girlfriend clicks on the ads because she thinks they are search results. I have often seen here not clicking/finding the best matching result because of the ads.
She also googles the URL of YouTube, Amazon and Yahoo.
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Clinically Insane
Join Date: Jun 2001
Location: Chicago, Bang! Bang!
Status:
Offline
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Originally Posted by TETENAL
She also googles the URL of YouTube, Amazon and Yahoo.
My ex does this too. I always thought it was a little strange.
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Addicted to MacNN
Join Date: Feb 2001
Location: Your Anus
Status:
Offline
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I think it's because people on PCs and with bad DNS servers have to type in the URL perfectly or they go to a stupid ad splash page. It's easier to just "google it" than to try and get the url 100% perfect. Habits carry over.
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My sig is 1 pixel too big.
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Games Meister  Join Date: Aug 2009
Location: Eternity
Status:
Offline
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That's true. It was a giant hassle but I modified my router DNS settings when Verizon suddenly made my typing "youtube" take me to a search page rather than just adding "www" and ".com" for me.
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Addicted to MacNN
Join Date: Sep 2000
Location: Isle of Manhattan
Status:
Offline
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My God, those poor PC people.
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"Faster, faster! 'Till the thrill of speed overcomes the fear of death." - HST
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Administrator Join Date: Apr 2001
Location: San Antonio TX USA
Status:
Offline
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Originally Posted by -Q-
They don't pay until you click, so it's really not impacting them.
It really depends on what I'm looking for, and how well-written their copy is. If it really appears to offer the product I want, I'm glad to click. If I'm searching for information, I don't even see the ads; the brain automatically filters them out.
The way most of these thing work is they pay a base fee and then per click. Plus their stats (and standings) are affected by how many times they get shown but not clicked.
I'm not really "against" "sponsored links," at least they're up front about being ads. But they get in the way of what I'm using the search engine for in the first place, so I just avoid them.
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Glenn -----OTR/L, MOT, Tx
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Posting Junkie
Join Date: Mar 2005
Location: Louisiana
Status:
Offline
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The only time I ever clicked on the ad is when it directed me to Amazon, and that was probably less than ten times.
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Senior User
Join Date: Jan 2006
Location: Naugatuck, CT
Status:
Offline
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Originally Posted by TETENAL
She also googles the URL of YouTube, Amazon and Yahoo.
I also sometimes do this, just because the google search bar is right there in safari. It's mostly just me being lazy.
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