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Dell's "The Center of your Entertainment Universe" Ad Campaign
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Addicted to MacNN
Join Date: Dec 1999
Location: Pleasanton, CA
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Well, I just got a Dell catalog in the mail, and they're adopting Apple's "Center of your Digital World" strategy.
Can't they come up with anything for themselves? This is 100% blatent. Design, however, can be less obvious, but this is definitely infringing on Apple's ad campaign.
Is this worse than Steven? Vote! 
I vote it's terribly unintelligent and totally not creative to copy Apple's marketing, but Steven is downright lame and blatantly stupid. Thus, Steven is still my worst-hated Dell ad.
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Banned
Join Date: Mar 2002
Location: Riding Luke's saucy little back on Dagobah
Status:
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I don't know why Apple never bothers to sue other companies but they send legal letters to every Mac Fan who makes a OSX theme for OS9.
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Addicted to MacNN
Join Date: May 2001
Location: Atlanta, GA
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Well ... Microsoft has been pushing their "Digital Core" strategy too ... they want to be the center of your movies, audio and photos ....
They are SOOOOO innovative.
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- MacBook Air M2 16GB / 512GB
- MacBook Pro 16" i9 2.4Ghz 32GB / 1TB
- MacBook Pro 15" i7 2.9Ghz 16GB / 512GB
- iMac i5 3.2Ghz 1TB
- G4 Cube 500Mhz / Shelf display unit / Museum display
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Mac Elite
Join Date: Mar 2001
Location: somewhere in ohio
Status:
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Don't forget that MS also wants to be the center of your sex life. Imagine the ad campaign for that.
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Addicted to MacNN
Join Date: Dec 1999
Location: Pleasanton, CA
Status:
Offline
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Nice signature, Driven.
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Mac Elite
Join Date: Apr 2002
Location: Quetzlzacatenango
Status:
Offline
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