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Apple Misses Music Sales Target
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http://news.bbc.co.uk/1/hi/technology/3514178.stm
More than 50 million songs have been bought from Apple's iTunes music store, the company has said.
But the number is far less than the target of 100 million tracks that Apple set itself last year.
Significance?
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hmmm one the one hand, April is next month and apple needs 50m more songs
on the other hand, since the pepsi promo is still going on and if only half of the songs that were given away were redeemed, then apple hit 100m today.
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MyCokeMusic is the most popular in Europe (with ca. 10k songs a week)!!!
(and they only sell in the UK)
��What T F!?
Apple seriously needs to haul ass over to Europe.
Yyyyyyyeuck.
50 Million eh? That is about 50 million short of the 100M Steve set his sights at last autumn. Ah well.
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I could take Sean Connery in a fight... I could definitely take him.
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Originally posted by voodoo:
Apple seriously needs to haul ass over to Europe.
that stupid hippy knows we can see through his Reality Distortion Field�, which is why he doesn't do anything over here. again, he's wrong. although, i did hear we're due an Apple Store in London this year. how many years late? wow. we are not worthy.
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"Have sharp knives. Be creative. Cook to music" ~ maxelson
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Originally posted by philzilla:
we are not worthy.
Ya got that right!
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Originally posted by ironknee:
hmmm one the one hand, April is next month and apple needs 50m more songs
on the other hand, since the pepsi promo is still going on and if only half of the songs that were given away were redeemed, then apple hit 100m today.
Exactly. The current 50 million does not include any redeemed from the Pepsi promotion. Once those are figured in, 100 million should be surpassed by a good margin by 28-April. Steve said, himself, that to reach that goal, Apple was entering a partnership with Pepsi to give away 100 million songs (which are acutally paid for by Pepsi).
Check out the 00:50:29 mark of the iTunes Windows announcement keynote
http://www.apple.com/quicktime/qtv/musicevent03/
More info:
http://www.macdailynews.com/comments.php?id=P2334_0_1_0
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(
Last edited by daimoni; Sep 11, 2004 at 12:28 AM.
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Remember that they've smashed all the previous targets - weren't they originally hoping for 1m, then 20m... Then they just said "oh, what the heck" and made it 100m. Their annual rate is already over that, currently at 130m or something.
I wouldn't say with any certainty that 50% of the Pepsi bottle tops have been redeemed. However, if it's 2.5m/wk and we have until April 28th, we'll see that go up to ~65m. That means only 35% of Pepsi bottle tops would have to have been redeemed.
Actually, I just realised I"m assuming that the 2.5m/wk rate doesn't include Pepsi redemptions, but that isn't entirely clear from the Apple PR - only that the 50m figure is excluding them. We'll see.
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Whether or not people redeem them, Pepsi has bought them from Apple already, so Apple gets the money either way. So why does it matter?
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Originally posted by CharlesS:
Whether or not people redeem them, Pepsi has bought them from Apple already
Hmm, sounds unlikely, and I thought that the financial details are under non-disclosure?
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Originally posted by CharlesS:
Whether or not people redeem them, Pepsi has bought them from Apple already, so Apple gets the money either way. So why does it matter?
what a sweet deal...did apple have to pay for anything?
also isn't there an apple event in april?
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Originally posted by CharlesS:
Whether or not people redeem them, Pepsi has bought them from Apple already, so Apple gets the money either way. So why does it matter?
Um, no. That would be incredibly stupid on Pepsi's part.
Companies factor in people who will win but won't claim their prizes in these kinds of contests. If you can afford to spend $1 million on a promotion, but know that only half of the winners will claim their prizes, then you can actually afford to run a $2 million promotion.
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I'm so, like, buying me a Gateway with a Celeron in it and so totally switching to Windows� ME� 98�. I am utterly dissaponted in Beleaguered Apple for only selling 10X as many songs as their nearest competitor. WMP! Activate!
CV
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When a true genius appears in the world you may know him by this sign, that the dunces are all in confederacy against him. -- Jonathan Swift.
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Originally posted by chris v:
I'm so, like, buying me a Gateway with a Celeron in it and so totally switching to Windows� ME� 98�. I am utterly dissaponted in Beleaguered Apple for only selling 10X as many songs as their nearest competitor. WMP! Activate!
CV
.....
I don't think Apple will be particularly bothered about this (missing the target).
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Originally posted by dtriska:
Um, no. That would be incredibly stupid on Pepsi's part.
Companies factor in people who will win but won't claim their prizes in these kinds of contests. If you can afford to spend $1 million on a promotion, but know that only half of the winners will claim their prizes, then you can actually afford to run a $2 million promotion.
But don't 1/3 of the caps have a winning code on them? If they didn't buy the songs, where did they get the codes? Or am I completely misunderstanding this since I don't drink Pepsi?
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Pepsi pays for every cap redeemed.
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The spirit of resistance to government is so valuable on certain occasions, that I wish it always to be kept alive.
- Thomas Jefferson, 1787
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Originally posted by CharlesS:
But don't 1/3 of the caps have a winning code on them? If they didn't buy the songs, where did they get the codes? Or am I completely misunderstanding this since I don't drink Pepsi?
No one really knows, the details were never disclosed.
I would imagine that Pepsi says to Apple 'Give us 100 million codes for your store, every time someone redeems one, we will give you 99 cents'
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Originally posted by juanvaldes:
Pepsi pays for every cap redeemed.
What he said.
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Originally posted by lil'babykitten:
[url]Significance?
None. It was a forecast. Does the BBC report it when the weatherman calls for sun on a rainy day? It's Apple bashing.
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itms CANADA/EUROPE/AUSTRALIA
though i have no foundation for this argument, more so because im feeling lazy than anything, I can't believe that it is more difficult to work out the rights/licensing for the music in any of the above jurisdiction than it was in the U.S..
I have a feeling that Apple had thought that they would be able to get the deals done a lot more simply, and the 100 million reflects the expectation.
i am personally willing to add about 50 songs to that total in the first week that it is available here - and im a poor university student.
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This will be the downfall of Apple, selling only 50 million songs. Pfft.
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Originally posted by thePurpleGiant:
No one really knows, the details were never disclosed.
I would imagine that Pepsi says to Apple 'Give us 100 million codes for your store, every time someone redeems one, we will give you 99 cents'
Okay, that makes sense.
I still think that prophesying Apple's doom because of this is silly, though.
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Originally posted by lil'babykitten:
.....
I don't think Apple will be particularly bothered about this (missing the target).
Again:
THEY HAVEN'T MISSED THE TARGET.
The "100 Million" figure was INCLUDING the Pepsi promotion - Jobs clearly stated that. And they still have six weeks to go.
-s*
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Originally posted by Spheric Harlot:
THEY HAVEN'T MISSED THE TARGET.
O - KAY! SHEESH!
But whoever said that BBC was 'Apple bashing' (lol) - hardly. The BBC are probably the biggest Apple lovers out there.
Well maybe not the biggest, this site might be that.
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Originally posted by lil'babykitten:
O - KAY! SHEESH!
Good to see we got that CLEARED UP.
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Originally posted by Spheric Harlot:
Good to see we got that CLEARED UP.
Yes, INDEED.
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Oooh - is that popcorn?
:: reaches over ::
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Originally posted by Spheric Harlot:
Oooh - is that popcorn?
:: reaches over ::
:: runs away::
"My popcorn, mine mine mine lalalalala"
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Originally posted by lil'babykitten:
O - KAY! SHEESH!
But whoever said that BBC was 'Apple bashing' (lol) - hardly. The BBC are probably the biggest Apple lovers out there.
Well maybe not the biggest, this site might be that.
Well if they love Apple so much they could at least make sure their subscrition based netcast of BBC World works on Mac!
/damn BBC
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I could take Sean Connery in a fight... I could definitely take him.
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Originally posted by Spheric Harlot:
Oooh - is that popcorn?
:: reaches over ::
In Texas, we say "You'll draw back a stump."
CV
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When a true genius appears in the world you may know him by this sign, that the dunces are all in confederacy against him. -- Jonathan Swift.
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Kitten, what have we told you about sharing? Hmm?
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If I were to buy music online, I would buy from Apple, but I'm not entirely convinced that this DRM music thing is worth it. I have 15 iTMS songs and I'm interested in seeing what happens when I use them... (probably nothing that shouldn't) but I bet I feel like my library is infected... that's how I felt when I started encoding new CDs in AAC. Sure the quality is higher, but I couldn't burn them to an MP3 CD (obviously)... so now I have a collection that's 90% MP3 and 10% AAC (and I really can't tell the difference in iTunes). Now if I add a mix of DRM-AAC files, I'm narrowing my future to only iTunes as an audio player (I'm 1000% satisfied with how iTunes is TODAY but who knows about the future.
If I own the CD, it's mine, and they can't take that away from me. I can encode it as whatever I want AAC, MP3, OGG, WMP (puke)... but it's my decision.
With my MP3s, I feel like I can move platforms if I want Linux,Unix,Windows,etc. without ANY issues (not that Apple has given me any reason to move platforms).
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Originally posted by mitchell_pgh:
With my MP3s, I feel like I can move platforms if I want Linux,Unix,Windows,etc. without ANY issues (not that Apple has given me any reason to move platforms).
There are pure AAC decoders out there for other platforms. I expect we'll see it increasingly widespread in the future, it's still relatively young.
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so, even jobs admits to missing the target...damn pepsi
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Originally posted by voodoo:
Well if they love Apple so much they could at least make sure their subscrition based netcast of BBC World works on Mac!
/damn BBC
I dunno, lemme ask.
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Originally posted by andi*pandi:
Kitten, what have we told you about sharing? Hmm?
*hangs head in shame*
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Originally posted by ironknee:
so, even jobs admits to missing the target...damn pepsi
What?
Where?
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Originally posted by Spheric Harlot:
What?
Where?
won't make target
Distribution appeared poorly managed, for one thing.
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Originally posted by The Ginger Rat:
won't make target
Distribution appeared poorly managed, for one thing.
Ah, I'd missed that.
thanks.
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Originally posted by lil'babykitten:
I dunno, lemme ask.
Could you also ask them to make the broadband internet webcast free.. k thx by
PS: it would be nice if they'd switch to QuickTime as well.
Err... oh and make sure you ask them to make the final season of the Tripods!!
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I could take Sean Connery in a fight... I could definitely take him.
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Originally posted by voodoo:
Could you also ask them to make the broadband internet webcast free.. k thx by
PS: it would be nice if they'd switch to QuickTime as well.
Err... oh and make sure you ask them to make the final season of the Tripods!!
Even genies only ever granted 3 wishes!
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Originally posted by The Ginger Rat:
won't make target
Distribution appeared poorly managed, for one thing.
Yeah, they JUST started to show up in my area.
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The spirit of resistance to government is so valuable on certain occasions, that I wish it always to be kept alive.
- Thomas Jefferson, 1787
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Originally posted by lil'babykitten:
Even genies only ever granted 3 wishes!
I thought that in the original story, the genie was basically Aladdin's slave, and he could make him do stuff as often as he wanted. I thought the "3 wishes" thing was added in the Disney movie. Am I wrong?
(
Last edited by CharlesS; Mar 16, 2004 at 08:19 PM.
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The only ones who might really care about this are investors and analysts who follow Apple. (Although I don't too many of them put a lot into the statement to begin with.)
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This doesn't matter one bit. Apple could discover Cold Fusion and their stock would still go down 3 points. At best, their stock prices are random. At least, that's what I've noticed.
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you do. When you understand why you dismiss all the other possible gods,
you will understand why I dismiss yours." - Stephen F. Roberts
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