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Dougmc · May 16, 2003, 12:45 AM

I was surprised to see two different commercials this evening?during primetime?for Apple's Music Store. How many PC users will complain when they learn of the limitations of the ACC format? At least, that's the information I thought I had heard?that it's currently exclusive to the Mac.

Cute commercials, none the less.

starman · May 16, 2003, 12:49 AM

What "limitations of the format"?

Mike

starman · May 16, 2003, 12:55 AM

Are the commercials online anymore? I can't find them.

Mike

Dougmc · May 16, 2003, 01:01 AM

Originally posted by starman:
Are the commercials online anymore? I can't find them.

Mike

1) The end of the first paragraph states what my limited knowledge understood of the ACC format, that it currently is exclusive to Mac. To a PC user, I would assume they would see that as a limitation.

2) I don't know that these commercials are online. As I mentioned, they were viewed during primetime, which would imply that I saw them during a television broadcast. (NBC, Thursday night between 9 and 11 pm CST)

Axo1ot1 · May 16, 2003, 02:21 AM

Originally posted by Dougmc:
1) The end of the first paragraph states what my limited knowledge understood of the ACC format, that it currently is exclusive to Mac. To a PC user, I would assume they would see that as a limitation.

iTunes is being ported to Windows, but either way it's yet another incentive to use a mac.

Weezer · May 16, 2003, 03:02 AM

I saw the Sir Mixalot one as well as the Get this Party started, within a 20 minute time period on MTV. The commercials were initially on the applemusic website, but were taken off for some reason.

istallion · May 16, 2003, 04:07 AM

Ahead software makes a pretty popular AAC(mpg4) codec.

Mac Zealot · May 16, 2003, 05:43 AM

Yeah the commercials are both in quicktime and music....

Frankly I *don't* like them. They remind me of switch commecials except they're wearing ipod headphones and singing crap (am I right at this)?

ShotgunEd · May 16, 2003, 05:47 AM

aac isnt mac only. I've had a PC program to play them for over a year. In fact my nokia phone is an aac player.

Mark Tungston · May 16, 2003, 07:05 AM

i saw the "my generation" commercial last night during nba playoffs

i think it's time to innovate tv spots again

mdc · May 16, 2003, 09:08 AM

i saw the my genereation one two nights ago and the girl, who i can not remember what she was singing, twice last night.

i want to see the baby got back one, that one cracks me up

-Q- · May 16, 2003, 11:21 AM

Originally posted by Mark Tungston:
i saw the "my generation" commercial last night during nba playoffs

i think it's time to innovate tv spots again

I agree. The new Hershey commericals are complete ripoffs of the switch ads (people witha white background talking about how great chocoloate is).

Time for something new.

subego · May 16, 2003, 12:47 PM

I thot the Pink one was interesting, if only because it was a black chick doing a real good imitation of a white chick doing a real good imitation of a black chick.

I appreciate the subtlety.