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TETENAL · May 2, 2006, 12:06 PM

Originally Posted by Jawbone54

"Ryan, do you know what they're doing? They're making the PC look like the older dorky guy, like me, and the Mac is the younger guy, like you."

These ads seem to be targeted at the iPod crowd.

Dark Helmet · May 2, 2006, 12:12 PM

Originally Posted by TETENAL

These ads seem to be targeted at the iPod crowd.

Like everything else in the consumer space for Apple these days.

olePigeon · May 2, 2006, 12:33 PM

Originally Posted by Dark Helmet

I agree, the Mac dude looks exactly like the typical Mac user. Art geek.

That's not an insult.

It's the guy that played Brian from GalaxyQuest.

"I know there's no spaceship ..."
"Brian..."
"... there's no quantum flux, I just -"
"Brian! It's all real."
"I KNEW IT! I KNEW IT! AHAAAA!!!!"

One of my favorite scenes.

Dark Helmet · May 2, 2006, 01:55 PM

On the plus side the Mac dude is sorta cute.

dawho9 · May 2, 2006, 02:02 PM

Anyone know who the actors are? The MAC guy is very familar looking.

Dark Helmet · May 2, 2006, 02:09 PM

Originally Posted by dawho9

Anyone know who the actors are? The MAC guy is very familar looking.

He looks like a young steve jobs while the PC looks like a young bill gates

Demonhood · May 2, 2006, 02:17 PM

the mac actor: http://www.imdb.com/name/nm0519043/

dawho9 · May 2, 2006, 02:19 PM

Originally Posted by dawho9

Anyone know who the actors are? The MAC guy is very familar looking.

Justin Long from Ed. I knew he was familar.

Jasoco · May 2, 2006, 02:21 PM

They star John Hodgeman from The Daily Show and Justin Long from Dodgeball and Ed as "PC" and "Mac".

http://www.imdb.com/name/nm1894655/
http://www.imdb.com/name/nm0519043/

RAILhead · May 2, 2006, 02:33 PM

I liked them, but the audio is a bit to mumbly to me toward the end unless the volume is up REALLY loud.

Dark Helmet · May 2, 2006, 02:42 PM

Originally Posted by dawho9

Justin Long from Ed. I knew he was familar.

Oh right that is the dude from Jeepers Creepers.

olePigeon · May 2, 2006, 03:04 PM

Originally Posted by dawho9

Anyone know who the actors are? The MAC guy is very familar looking.

I just said it's the guy that played Brian on GalaxyQuest.

Salty · May 2, 2006, 03:43 PM

Originally Posted by Dark Helmet

He looks like a young steve jobs while the PC looks like a young bill gates

Very true he does have a Steve look to him, and I noticed the similarity between Gate's face and the PC.

Dakar · May 2, 2006, 03:46 PM

Originally Posted by olePigeon

I just said it's the guy that played Brian on GalaxyQuest.

It says Brandon on the link.

I know this because I couldn't locate the actor because you had the name wrong. Thanks!

himself · May 2, 2006, 04:24 PM

The ads are ok. I just want one of those digital cameras from japan...

Ozmodiar · May 2, 2006, 04:24 PM

Originally Posted by olePigeon

I just said it's the guy that played Brian on GalaxyQuest.

And Ricky identified him in the fifth ****ing post.

real · May 2, 2006, 04:28 PM

I think the campain is going to be great. Most people believe anything they see on TV, so now Mac's really are better, in the mainstream.

Stradlater · May 2, 2006, 04:28 PM

Lot of hating in this thread. I think they're better than average, by far.

andi*pandi · May 2, 2006, 04:34 PM

I think they're pretty good. I bet there will be a second wave with a more mature Mac... MacBookPro perhaps, in a tie.

production_coordinator · May 2, 2006, 04:40 PM

I think they are great.

They really aren't meant for you and I... they are designed to bring the people from the PC world over.

production_coordinator · May 2, 2006, 04:53 PM

Originally Posted by k2director

I think Apple made a BIG mistake in portraying the Mac guy as a young man in his 20s, looking like he's got a job as a bike messenger, or a stock room clerk, or that he doesn't even have a job, and still lives at home with his parents. Dumb, dumb, dumb.

This just fuels the PC-using public's perception of Apple as being creative, but not serious. Different, but the wrong kind of different. Really, the dialogue is kind of clever, but who really wants to identify with the Mac guy? I can't believe an ad agency thought that kid would make a good model for Apple, and I can't believe Apple okayed it. What a wasted opportunity...

I couldn't disagree more.

I feel it conveyed the "a computer for the rest of us" feel that Apple is all about. I don't know about you, but I could relate... Also, the actor is in his late twenties... that's the iPod zone + or - 10 years. I'm sure they are trying to hook on to the iPod generation.

Hooking into the iPod is a good thing.

::maroma:: · May 2, 2006, 06:08 PM

I remember that Justin Long dude more from Dodgeball than his other stuff. He played such a goofy dork in that movie. In these ads he's all cool and hip. But I think both actors do a great job. They seem as if their dialog is off the cuff. It all comes off as being very natural, which lends to the comedic aspect of it.

I showed them all to people I work with, and everyone loved them. Even a few of our die hard PC guys really liked them. They all got a good chuckle and some said they did a great job at communicating in the simplest terms the major differences between the two platforms.

I think they will be successful. And yes, there will be many many many parodies. But as they say, imitation is the sincerest form of flattery. So bring em on!

TheoCryst · May 2, 2006, 06:28 PM

Not bad, as far as ads go. I like them a lot better than the "Switch" ads, if nothing else. I gotta say that "Virus" was the better... I almost audibly laughed when the PC "crashed."

And yes, just for the record: I am fairly similar to the audience Apple seems to be targeting in these ads: the 20-something year old college student/graduate.

Jasoco · May 2, 2006, 07:26 PM

Galaxy Quest! Of course! Funny I knew I'd seen him somewhere other than Dodgeball. How could I forget Galaxy Quest? I LOVE that movie!

Weezer · May 2, 2006, 07:56 PM

I think that if Steve Carrel played as the boss from "the office" as the PC, it would have been hilarious

rickey939 · May 2, 2006, 08:26 PM

Originally Posted by Weezer

I think that if Steve Carrel played as the boss from "the office" as the PC, it would have been hilarious

Dwight Schrute would have been better...

The Godfather · May 3, 2006, 12:08 AM

Originally Posted by himself

The ads are ok. I just want one of those digital cameras from japan...

The chick is not my cup of tea, but reminded me of someone who is

The Godfather · May 3, 2006, 12:48 AM

I expect the ad parodies coming in before Sunday.

Salty · May 3, 2006, 01:06 AM

I was telling a friend we should get one of the theology profs to be the PC in a parody we'll do next year

The Godfather · May 3, 2006, 01:07 AM

But 2007 is sooooo far away.

cjrivera · May 3, 2006, 01:15 AM

I think they should run an ad with the Mac guy by himself introducing "PC guy running Windows Vista" and then kinda looking around until someone off stage yells "He said he's running a little late!"

Salty · May 3, 2006, 02:10 AM

Originally Posted by cjrivera

I think they should run an ad with the Mac guy by himself introducing "PC guy running Windows Vista" and then kinda looking around until someone off stage yells "He said he's running a little late!"

Should do that for WWDC

abe · May 3, 2006, 02:33 AM

Originally Posted by k2director

I think Apple made a BIG mistake in portraying the Mac guy as a young man in his 20s, looking like he's got a job as a bike messenger, or a stock room clerk, or that he doesn't even have a job, and still lives at home with his parents. Dumb, dumb, dumb.

This just fuels the PC-using public's perception of Apple as being creative, but not serious. Different, but the wrong kind of different. Really, the dialogue is kind of clever, but who really wants to identify with the Mac guy? I can't believe an ad agency thought that kid would make a good model for Apple, and I can't believe Apple okayed it. What a wasted opportunity...

I agree with you. Unless their research might tell them, for example, that those images appeal to the audience MOST LIKELY to switch RIGHT NOW or maybe those are the people who are the best SEEDS.

The people who influence the largest numbers of people who do make the purchases or WILL as they grow older.

Who knows?

I haven't seen the spots. I haven't seen the research.

rickey939 · May 3, 2006, 08:06 AM

Originally Posted by cjrivera

I think they should run an ad with the Mac guy by himself introducing "PC guy running Windows Vista" and then kinda looking around until someone off stage yells "He said he's running a little late!"

Indeed.

Dakar · May 3, 2006, 08:20 AM

Finally saw two last night. I like them (Though they did rip off an old Apple spoof video, where they ask the guy his favorite games and he answers 'Photoshop')..

WayzataXC05 · May 3, 2006, 09:23 AM

I didn't find these ads to be that greatt. But don't you think this is putting a huge target on Steve Jobs' back by all pc hackers/virus makers especially now that Apple is using the intel chip?

Dark Helmet · May 3, 2006, 10:18 AM

Originally Posted by WayzataXC05

I didn't find these ads to be that greatt. But don't you think this is putting a huge target on Steve Jobs' back by all pc hackers/virus makers especially now that Apple is using the intel chip?

what does a virus have to do with the intel chip?

typoon · May 3, 2006, 10:33 AM

I actually found them pretty clever and amuzing. The Networking one made me laugh out loud.

AppleJockey · May 3, 2006, 11:40 AM

Originally Posted by rickey939

Anybody seen the new Apple "Mac" TV ads that are airing starting today? I am not sure how many new ones are out, but I saw one just a few minutes ago on WGN.

It was pretty boring actually, but the premise was (2) guys speaking to each other...one was a Mac, the other was a PC. The PC guy was sneezing into a Kleenex and getting a "virus" while the Mac dude was just fine with no issues at all.

No links to the new ads on Apple.com from what I can see or find.

i caught them during boston legal.

the funniest part is they had a guy that looked like bill gates play the PC
and a cool young guy as the apple

low blow(pun intended)

production_coordinator · May 3, 2006, 12:20 PM

Originally Posted by WayzataXC05

I didn't find these ads to be that greatt. But don't you think this is putting a huge target on Steve Jobs' back by all pc hackers/virus makers especially now that Apple is using the intel chip?

Notice how they never said "we don't get viruses" or any language alluding to that. They were just stating facts.

chris v · May 3, 2006, 12:55 PM

Originally Posted by cjrivera

I think they should run an ad with the Mac guy by himself introducing "PC guy running Windows Vista" and then kinda looking around until someone off stage yells "He said he's running a little late!"

Excellent. If the campaign takes off, & 10.5 beats Vista to market, that'd be a freakin' hilarious way of introducing it.

I like the ads. Networking & Viruses are the best, WSJ is a little weak.

Salty · May 3, 2006, 09:37 PM

That would certainly be a good ad if Leopard beats Vista.. that said anyone wonder if Vista is being delayed so that they can copy Leopard features? I imagine now's a bit late for that... but...

cjrivera · May 3, 2006, 09:54 PM

Originally Posted by Salty

That would certainly be a good ad if Leopard beats Vista.. that said anyone wonder if Vista is being delayed so that they can copy Leopard features? I imagine now's a bit late for that... but...

Ad #2 (follow up to the 1st ad) if Leopard beats Vista to market:

Run an ad with the Mac guy by himself saying "I'm a Mac with the new Mac OS 10.5.. and this, finally, is PC guy running Windows Vista" . PC guy comes out wearing the same clothes/outfit (of course, not fitting exactly right) as Mac guy and says, "Sorry I'm late, but I had a few things I had to, um, catch up with..." Mac guy looks PC guy up and down, while just shaking his head. While Mac guy is doing this, PC guy is tring to imitate everything he does, but just doesn't do it well.
The picture fades out and the Apple logo shows up with PC guy as a voice over asking, "So... what are you wearing tomorrow?"

Salty · May 3, 2006, 10:00 PM

Originally Posted by cjrivera

Ad #2 (follow up to the 1st ad) if Leopard beats Vista to market:

Run an ad with the Mac guy by himself saying "I'm a Mac with the new Mac OS 10.5.. and this, finally, is PC guy running Windows Vista" . PC guy comes out wearing the same clothes/outfit (of course, not fitting exactly right) as Mac guy and says, "Sorry I'm late, but I had a few things I had to, um, catch up with..." Mac guy looks PC guy up and down, while just shaking his head. While Mac guy is doing this, PC guy is tring to imitate everything he does, but just doesn't do it well.
The picture fades out and the Apple logo shows up with PC guy as a voice over asking, "So... what are you wearing tomorrow?"

Unfortunately I think that's a bit too geeky and not everyone would get it.

The Godfather · Jun 10, 2006, 08:55 PM

davesimondotcom · Jun 10, 2006, 09:06 PM

Originally Posted by The Godfather

Aren't comics supposed to be funny?

I actually have to go read a few weeks worth of Get Fuzzy to feel good about the world again.

Jasoco · Jun 10, 2006, 09:34 PM

No, sir. I don't like it.

zmcgill · Jun 10, 2006, 11:13 PM

Typical PC user...assuming 'security through obscurity' and nothing else.

bembol · Jun 11, 2006, 12:01 AM

Love the Ads...since we are naming movie with Justin Long...check out "Waiting..." Also stars Ryan Reynolds...very funny...makes you think twice about returning your order...!!! LOL

The Godfather · Jun 11, 2006, 12:10 AM

Of course you won't like it. You are not a Mac hater.

This comic points out that Mac users enjoy security through being on the fringe, partially.